We recently had a chance to interview Michael Nichols, CEO and owner of FIRST Rehab, which has been helping those in need of assistance in West Palm Beach, Florida for over 20 years.
Why did you decide to start your own business?
Michael Nichols: I wanted to provide a way for people to recover that was accommodating and comfortable. For over twenty years, FIRST Rehab has operated as an independent outpatient clinic specializing in physical therapy and pain management in Palm Beach County, and pain management in West Palm Beach. Here at FIRST Rehab, we are completely committed to providing every patient with individualized attention in our Lake Worth and West Palm Beach facilities.
FIRST Rehab was created so that we could provide state of the art physical therapy to those looking to achieve their rehabilitation goals.
Can you give us a little more detail about FIRST Rehab?
Michael Nichols: We provide a completely independent outpatient physical therapy clinic that specializes in Post Op rehabilitation and pain management. We are known locally, regionally and statewide as a true innovator and progressive leader when it comes to providing cost effective therapy service. We are the best in the Physical Therapy.
How do you go about marketing your business?
Michael Nichols: We market our business by continually visiting and updating doctors on our new rehabilitative services. We also market our business online through resources like Google.
What would you say to anyone that is thinking about starting their own business?
Michael Nichols: Starting your own company really involves a lot of careful planning and time. It can be very rewarding, but it takes a lot of organization, dedication and hard work to succeed.
What is your management style with your employees?
Michael Nichols: We have employees at both the Lake Worth and West Palm Beach locations. We all work together as a team when it comes to treating our patients. The FIRST Rehab team of therapists knows exactly what is going on with each patient during the course of their treatment session. Our patient care team here believes that it is extremely important to instruct and guide its patients through the rehabilitative process.
Michael Nichols is the CEO and owner of FIRST Rehab, which has branches in West Palm Beach and Lake Worth, Florida. Those who are interested in learning more about this business and the services that it provides are encouraged to visit online at www.TheFirstRehab.com Continue.